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August 21, 2021

Tata Motors launches Altroz Dark in Guwahati

Guwahati, August 21, 2021: Tata Motors has finally launched the Tata Altroz Dark variant in the North-eastern markets on Saturday (August 21). Tata Motors Regional Manager Soumen Paul inaugurated the Altroz Dark at Kamakhya motors in zoo road AIDC. Mahesh Mohan (Regional Head Common service centre-Assam), Modan Malhotra (CMD), Rohit Malhotra (MD),  Jogesh Malhotra (CEO), Rishi Khemka (TSM), and Other Officials were also present on the occasion.

Altroz has always been appreciated for its futuristic design and style. Altroz Dark, the new top-of-the-line variant comes in a new Cosmo Black exterior body color with a dark tint finish on R16 alloy wheels and premium dark chrome across the hood. The Granite Black interior theme with metallic gloss Black mid pad and the leatherette upholstery with deep Blue Tri-arrow perforations and deco blue stitching, all add to the premiumness of the Altroz Dark. The #Dark mascot on the exterior and the Dark embroidery on the front headrest accentuate the theme. The Altroz Dark will be available in the top variant XZ+ for petrol (NA and iTurbo).

The initial price of the new Tata Altroz dark version was Rs 8.7 lakh.

The Dark range is now available at dealerships and is open for bookings. All Tata Motors authorized dealerships are decorated in the Dark theme for customers to indulge in this exclusive experience.

Besides the Dark range Altroz there are other cars too- India’s first GNCAP 5star rated car – the Nexon, it’s premium SUV with the Land Rover DNA – the Harrier, and India’s highest-selling passenger electric car – the Nexon EV.
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